BRAND SAFETY

Making Inventory Safe for Brands

Brand Safety Solutions

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Keywords

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Content Avoidance Categories

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Verifications Daily

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Protecting Brand Reputation

Beemray´s brand safety solution provides maximum protection for global media buys — across channels and formats. By using Beemray data, a marketer  can target inventory aligned with their brand values pre-bid, maximizing campaign efficiency and effectiveness.

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Beemray AI

Beemray Moments AI is at the core of our brand safety capabilities — leveraging ontology and machine learning to drive accurate content classification and ensure the deepest, most accurate coverage.

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Control and Transparency

Our brand safety data enables a marketer to identify, plan and execute media aligned to content by a specific risk profile in accordance to GARM’s Brand Suitability Framework across 11 categories for Crime, Hate Speech, Socially Debated Issues among others.

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Protecting In-Flight

Beemray monitors brand safety in realtime and optimises the results in-flight. This approach allows continuous quality control and most importantly,  piece of mind for a marketer all day long.

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