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      <image:caption>Contextual Targeting Proven programmatic performance. 100% reach - all channels. Yes, it’s Contextual.</image:caption>
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      <image:caption>REALTIME - SCALE - PRIVACY BY DESIGN</image:caption>
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    <loc>https://www.beemray.com/brand-safety</loc>
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    <lastmod>2024-05-17</lastmod>
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      <image:title>Brand Safety</image:title>
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      <image:title>Brand Safety</image:title>
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      <image:title>Brand Safety</image:title>
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      <image:title>Brand Safety - Protecting Brand Reputation</image:title>
      <image:caption>Beemray´s brand safety solution provides maximum protection for global media buys — across channels and formats. By using Beemray data, a marketer  can target inventory aligned with their brand values pre-bid, maximizing campaign efficiency and effectiveness.</image:caption>
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      <image:title>Brand Safety - Beemray AI</image:title>
      <image:caption>Beemray Moments AI is at the core of our brand safety capabilities — leveraging ontology and machine learning to drive accurate content classification and ensure the deepest, most accurate coverage.</image:caption>
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      <image:title>Brand Safety - Control and Transparency</image:title>
      <image:caption>Our brand safety data enables a marketer to identify, plan and execute media aligned to content by a specific risk profile in accordance to GARM’s Brand Suitability Framework across 11 categories for Crime, Hate Speech, Socially Debated Issues among others.</image:caption>
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      <image:title>Brand Safety - Protecting In-Flight</image:title>
      <image:caption>Beemray monitors brand safety in realtime and optimises the results in-flight. This approach allows continuous quality control and most importantly,  piece of mind for a marketer all day long.</image:caption>
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    <loc>https://www.beemray.com/contextual-targeting</loc>
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    <lastmod>2024-05-17</lastmod>
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      <image:title>Contextual Targeting</image:title>
      <image:caption>Segments</image:caption>
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      <image:title>Contextual Targeting</image:title>
      <image:caption>Reach</image:caption>
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      <image:title>Contextual Targeting</image:title>
      <image:caption>Segment Responses Daily</image:caption>
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      <image:title>Contextual Targeting - Intelligent Classification</image:title>
      <image:caption>Beemray analyses content in the same way the human brain does, picking up on the subtle changes, emotions and sentiment.  We use AI to identify consumers without identifiers, Cookies, IDs or PII. For programmatic advertising we source, process and measure on an individual bid level.</image:caption>
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      <image:title>Contextual Targeting - Unparallel Reach &amp;  Speed</image:title>
      <image:caption>We analyse and activate data from thousands of premium publishers globally. These activated data segments are available in +150 DSPs. Our reach is unbeatable: we analyse 100% of the traffic and make it actionable in milliseconds.</image:caption>
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      <image:title>Contextual Targeting</image:title>
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      <image:title>Contextual Targeting</image:title>
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      <image:title>Contextual Targeting</image:title>
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      <image:title>Contextual Targeting</image:title>
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      <image:title>Contextual Targeting</image:title>
      <image:caption>We know that one size does not fit all. Design your own segments to target to and/or avoid niche topics, safety concerns or your own list of URL’s and keywords that suit your specific needs.</image:caption>
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